New Campaign "Promise To Protect" Launched on Gandhi Jayanti to Save Students and Youth from Harms of Tobacco
Oct 03, 2023
New Delhi [India], October 3: According to Global Youth Tobacco Survey-4 (2019), 38 per cent of cigarette, 47 per cent of bidi smokers and 52 per cent of smokeless tobacco users in India initiate use before their 10th birthday. On Gandhi Jayanti, the Ministry of Education, Government of India launched a new campaign “Promise To Protect” at a digital conference, bringing together over 1,000 teachers across India pledging to protect students and youth from tobacco addiction and keep their schools tobacco free. Promise to Protect is a compelling digital campaign, including a Pledge, aimed at creating awareness on the harmful effects of tobacco and an effort towards preventing youth from initiation of tobacco use.