Max Life Embraces AI to deliver Hyper-Personalized Interactions to Customers
Nov 30, 2023
New Delhi [India], November 30: Max Life Insurance Company Ltd. ("Max Life" / "Company"), is undertaking a significant advancement in engaging with its customers by introducing AI-powered personalization across the board- starting with renewals messaging. On the forefront of the AI campaign is Max Life's Brand Ambassador and Captain of the Indian Men's Cricket Team, Rohit Sharma, exclusively managed by RISE Worldwide, as the face of personalized videos.